• 18/06/2022
  • By wizewebsite
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Pilsner Urquell invites you to the pub for the first beer |Mediagurura<

Since May 25, the operation of pubs and restaurants has been fully renewed.Their reopening will be supported by the Pilsen brewery so far the biggest event in its history, which was named "The first beer is up to us".Any customer who orders beer in any pub where Pilsner Urquell on the pin will get another beer on the brewery's account.With the event, the brand wants to thank the regulars for their loyalty and support pubs in their restart.In this way, the Pilsen brewery wants to tap its customers a total of a million beers, both in the Czech Republic and Slovakia.

“From May 25, the pubs will be filled with lively bustle and pints.We decided to celebrate this moment with the biggest event in the history of the brewery and invite all our faithful regulars to one draft, ”explains Eva Andrejčáková, Marketing Manager, and adds:“Normal life, including sitting with friends in a popular pub or restaurant. ”

Pilsner Urquell zve do hospody na první pivo | MediaGuru

The "first beer is on us" can organize restaurants at any time from 25 May to 7 June, depending on when they plan to open and when they are ready for the event.The action is limited to one beer per person and applies to the amount of the established amount of the establishment.

The event will also support the two -phase campaign "where beer is tapped, the world is spinning again", which will be seen on television, press and on the Internet.On Monday, May 25, it will also appear on the title pages of important Czech diaries.

“We created the biggest invitation to beer to thank Czechs and Slovaks and at the same time support a positive mood.Our nations were in many ways a model for other countries.When we needed, we were able to stop our world, ”explains Petra Jankovičová from Triad Advertising, which is signed under the campaign creative, explains the main idea of the campaign.